Wednesday’s Grand Event - PT 4 - Live Blogging @ The Web 2.0 Summit
Tim O’Reilly brought out Bruce Chizen, the CEO of Adobe. Adobe is a huge player in the Web. Most sites are designed with either Photoshop or Fireworks. Flash is the defacto vehicle for video streaming on YouTube and MySpace. He stated that “Adobe enables Web 2.0”. Adobe bought Buzzword to compete against Google Docs and the Future Microsoft Online Office. It is using Adobe Air (the old Apollo) and can run without the web or you can use the online limited version when not on you own machine.
Bruce talked about Photoshop Express, the future advertising based online version of photoshop. It will give people the ability to do basic photo editing. This will help offset the cpu and ram usage on client machines.
Bruce talked about MS Silverlight and Microsoft’s messily 3% total coverage compared to 99% of all computers have Flash. He then brought up Microsoft used flash on the Halo 3 promo sites and not Silverlight. Microsoft themselves can’t use their own products since it has such little market share.
Adobe is heading to service network based products. Bruce predicts that the software will be a pay service and not advertising based. Professionals don’t want to be smothered with ads while working.
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