Wednesday’s Grand Event - PT 6 - Live Blogging @ The Web 2.0 Summit
After the plethora of talks, there was a sponsor happy hour. I met some interesting people and had a long discussion with the News Gator team. We talked about News Gator’s enterprise services and widgets. I am a user of Feed Demon and found there internal portals that integrates with Sharepoint 2007 pretty amazing.
The big end to the day of speeches is a talk with News Corps CEO Rupert Murdoch and MySpace’s Chris DeWolfe. I’m not a huge MySpace fan. I hate that I get so much spam from my inactive account and when I use it, the site is slow and annoying. Chris announced that they are opening up the platform to application developers. They will have a sandbox environment for a select group of beta testers.
MySpace bought a company called SDC and is using them to enhance the advertising network in MySpace to make it more targeted. They are breaking people down into thousands of marketing types such as “People who like horror films”.
When aked what Rupert will do to improve the Wall Street Journal. He answered:
- Improve It
- Add International News
- Add Arts, Culture, Entertainment
He also said he expects to kill the New York Times. He also said the new Fox Business Channel is superior to CNBC and the exact phase used was “Because CNBC Sucks”. CNBC only has 300k views. I am sure Murdoch has a point and everything he does seem to make a ton of money. It’s a shame that an Aussie knows more about American Culture than any other media company.
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